From question development and research design to data collection and statistical analysis, this text guides the reader through every aspect of social research. Encouraging a critical approach in each chapter, this 4th edition includes enhanced coverage of internet sampling, mixed methods, conversation analysis and feminist research.
Preface PART I: FOUNDATIONS OF SOCIAL RESEARCH Introduction Varieties of Social Research Feminist Research Principles of Social Research PART II: RESEARCH PLANNING Research Design Initiating Social Research Sampling Procedures PART III: METHODS OF DATA COLLECTION Multi-Sample Studies Field Research Observation Surveys: Questionnaires Surveys: Interviews The Study of Documents Applied Research PART IV: DATA ANALYSIS Qualitative Analysis Quantitative Analysis PART V: PUBLICATION Reporting Glossary.
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